On October 17, the 2024 OPPO Developer Conference (referred to as “ODC24”) was held in Hangzhou, centered around the theme “AI, One Step Closer.” The event shone a spotlight on the development of OPPO’s AI technologies and the creation of an open and win-win ecosystem. During the conference, OPPO unveiled its brand new system-level AI and ColorOS 15, delving deeply into aspects of co-development within the developer ecosystem.
In an interview, Tang Kai, President of OPPO’s Software Engineering Division, shared insights on the role of AI in mobile technology. “AIOS is a crucial component of AI smartphones. We anticipate that AIOS will evolve through three stages: the first stage is AI for System, transitioning to System for AI, and culminating in AI as System. Embracing a new future centered on AI, we are committed to maintaining an open and collaborative stance, working closely with industry leaders to deliver the best AI smartphone experience for users.”
The newly launched ColorOS 15 leverages the theme “Ultra Smooth, More Free,” emphasizing areas such as fluidity, AI capabilities, design, and user-friendliness, offering a refreshing experience.
In terms of fluidity, ColorOS 15 comprehensively reconstructs the entire user experience to eliminate subtle lags that disrupt sensory interactions. It introduces a seamless dual-engine experience, ensuring optimal smoothness for users. The new “Aurora Engine” incorporates a parallel rendering framework to achieve smooth and coherent animations, while the “Tide Engine” optimizes performance at the chip level, enhancing both fluidity and battery life.
Thanks to OPPO’s innovative AI technologies, ColorOS 15 features a groundbreaking one-click AI interaction system, integrating multiple AI capabilities throughout the system and making advanced AI tools a staple for users. Additionally, an upgraded “Super Assistant” and numerous practical AI functionalities for image editing and office tasks have been introduced.
From a design perspective, OPPO’s philosophy of “Essential Design” underpins ColorOS 15, drawing inspiration from natural light and shadow. This design approach aims to create a perfect balance between “nature” and “self.” By offering a familiar and surprising design that resonates with users, it ensures an intuitive, smooth, and comfortable experience throughout the day.
Beyond this, ColorOS 15 also introduces features such as reversible photo editing, near-native transfer with iOS, Live Photo capabilities, and an upgraded cloud service, as well as industry-leading floating window systems. These enhancements further improve the system’s usability and convenience.
Since the launch of its AI smartphone strategy earlier this year, OPPO has wholeheartedly embraced its role as a contributor and advocate for AI smartphones, aiming to bring cutting-edge AI technology from the lab into everyday life. The new system-level AI introduced in ColorOS 15 signifies a reconstruction of interaction, computing, and development paradigms.
Over the past year, OPPO’s open ecosystem has flourished, with the number of global developers and creators surpassing 2 million. Collaborating with ecosystem partners, OPPO serves over 700 million users around the world across four main areas: app distribution, content distribution, service distribution, and global outreach.
As we enter the AI smartphone era, user interactions are shifting from simple screen taps to multi-modal engagements involving voice and images. Services that once relied on apps are being restructured and offered in more atomized forms. The revamped ColorOS 15 aims to deliver a new experience characterized by atomization, multi-modality, and intelligence. By extracting services from traditional apps and presenting them in card format, it caters to immediate user needs, while AI-powered multi-modal interactions facilitate speedier access to apps and services. Insights derived from user profiles and habits enable intelligent recommendations, allowing ColorOS 15 to recognize contexts and understand user intentions, thereby lowering the barriers for accessing services.
To support developers in more efficiently integrating into OPPO’s smart service ecosystem and ensuring precise outreach, OPPO provides a comprehensive solution, including a unified service library, optimized development environments, and upgraded smart service engines.
Moreover, OPPO’s app ecosystem continues to evolve. Recognizing the needs of app developers, OPPO has upgraded its technical support and service capabilities for 2024. Additionally, to help developers capitalize on new opportunities, OPPO has enhanced its “OPPO Insights” service, allowing developers to leverage open OS data capabilities and gain deeper insights into user behaviors and potential new avenues.
Looking ahead, OPPO remains committed to an integrated approach that unites hardware and software, continuously building an open ecosystem that fosters intelligent connectivity, and partnering with ecosystem players to deliver more intelligent and convenient products and services for users.
